Academy
DT is a foundational transformation process in which digital technologies are used to improve a firm's business dimensions (i.e., enhancing customer experience, operational efficiency, new digital business model) and performance (e.g., market performance, financial performance).
Leadership
Leadership is the most important element influencing on firm's DT. Leadership plays a crucial role as an antecedent and a mechanism along the digital journey of company.
Conference papers
Emerging Market Firms’ Digital Transformation and Market Performance: The Role of Leadership style
ABSTRACT
Digital transformation (DT) is an issue of strategic importance to the firm’s leadership who views it as multidisciplinary phenomenon that correlates to numerous dimensions of firm’s performance; i.e., market performance. This study aims to understand the key drivers of a firm’s successful DT and the role of leadership styles (transformational and transactional) in leading this transformation. Data were gathered through questionnaires from cross-industries (eight industries) sample of 288 middle managers. The findings show that the degree of DT is positively related to firm’s market performance. The results also found that both transformational leadership and transactional leadership are positively related to degree of DT. Furthermore, transactional leadership is positively related to firm’s market performance whereas, contrary to our hypothesis, the transformational leadership is not significantly related to firm’s market performance. Additionally, degree of DT is fully mediating the relationship between transactional leadership and firm’s market performance; and partially mediating the relationship between transformational leadership and firm’s market performance. This study makes substantial contribution to emerging market firm’s digital transformation and the role of leadership style in this transformation. Further reading at link:
Publication
Dissertation:
Emerging market firms’digital transformation and market performance : the role of leadership
Please find the thesis details as link below. For full text, please contact to authors.